Did you know that The Pappas Post is published by a team of volunteers, led by Gregory C. Pappas, who founded the website to share noteworthy news and stories about “all things Greek” in English?
We rely on our individual readers to support us via a monthly contribution, like a free-will subscription. You can join this growing list of supporters here.
We also rely on businesses to support our efforts, by sponsoring their noteworthy news.
Would you like your product/service or event covered in The Pappas Post to our international audience of more than 450,000 verified readers every month?
CONNECT: Reach our verified 450,000 monthly users and gain worldwide exposure for your product, brand or story.
TARGET: Our audience is affluent, educated and passionate about all things Greek. Our audience is also international, with the majority in the United States, followed by large audiences in Canada, the United Kingdom and Australia.
PROMOTE: With our advanced search engine optimization, The Pappas Post consistently appears on the first pages of Greek-related search results on Google, Yahoo, Bing and elsewhere online. Our news is also an official Google News content provider.
CUSTOMIZE: We work with advertisers to help them reach their primary audience, with options for specialized ad placements and targeted campaigns in conjunction with our social media platforms.
NEWSLETTER OUTREACH: Directly reach thousands of people weekly through our email newsletter that we send to subscribers’ inboxes every Wednesday.
CUSTOMIZED PACKAGES: We will develop a personalized, strategic package combining the power of our high-volume, targeted audience, extensive social media outreach and flexible, personalized advertising opportunities.
If you are interested in promoting your product, service or event, please choose from the options below or email us today for a customized option that fits your needs.
(1) Edited Press Release $2000
You send us your press release (in English) and corresponding images and we edit this into a news story in our voice and publish it on The Pappas Post website. The story resides on our website in perpetuity. The story will be maximized for the best possible search engine optimization. Your story will be picked up by Google and other search engines when people search for key words associated with your brand or company. This option includes shares of our post on our Facebook and Twitter accounts, which reach hundreds of thousands of followers.
(2) Original Story $4000
We interview your team members (if applicable) or create a story from scratch based on our research and information you provide us about your company or service. We approve all such requests in advance and the story will be adjusted to fulfill our editorial scope and mission. The story resides on our website in perpetuity and you can share and publish accordingly. The story will be maximized for the best possible search engine optimization. Order today and someone will contact within 48 hours to discuss your project. This option includes multiple shares on our Facebook and Twitter accounts, which reach hundreds of thousands of people. If applicable, we can also publish on our Instagram.
(3) Email Newsletter Banner $750
Every Wednesday we send our email newsletter to more than 25,000 subscribed email addresses. We can help you create an appropriate banner for our newsletter that will link directly to your content.
(4) Contest or other creative content placement ($5000)
Upon approval from our editorial team, we can create a contest that rewards readers with a free sample of your product, or a stay in a hotel property. Such contests may include photography, caption contests or other creative ways to INCREASE your company’s visibility via our established audience and readership. We can tag your business page in our posts, which can increase your own Facebook, Twitter or Instagram followers. Contact us to help you develop a creative way to reach more people and grow your brand.
(5) Social Media Posts
Our Facebook page has more than 150,000 followers. Given Facebook’s algorithms (which we know how to maneuver well), we believe that direct photo and video posts (short videos, film trailers) do very well on the platform. Alternatively, Twitter is also an option but their engagement is harder to crack. Notes re: Twitter: the limit for videos is 60 seconds and our reach on Twitter is far less. Finally, we have an engaged audience on Instagram, as well as “swipe up” capabilities in stories, which means that we can link directly to an advertiser’s URL.
Facebook direct photo/video post: $1000
Twitter: Free w/ Facebook post, provided video is under 60 seconds; Stand-alone $500
Instagram: Post and story: $500